What does it mean to be Eco-Friendly – and why is it so important?
Every year, the demand for produce increases. Vast areas of land have been stripped and cultivated for use in the production of the world’s food, this has had a dramatic effect on the global ecology.

Huge areas of land dedicated to a specific crop or culture take away all the natural nutrients within the soil, making the need for fertilisers completely necessary. Unfortunately, the most widely used fertilisers are chemical based.

There is a huge chemical industry needed to keep up with demand, this industry is a massive polluter to earth, air and water.
The use of fertilisers dramatically affects the natural environment, having adverse and sometimes irreversible effects on the local flora and fauna. Runoff from all fertilisers are collected by rain water and make their way into rivers lakes and groundwater, fertilising blooms of algae that deplete oxygen and leave vast “dead zones” in their wake. No fish or typical marine life can survive. Pollutants from farming also collect and make their way into groundwater reservoirs used by communities and such for their drinking water, having obvious effects on health and wellbeing.

The effects of animal emissions into the environment has been well documented, huge numbers releasing high levels of methane into the atmosphere has been attributed to the rise in global warming, some argue even more so than automotive emissions.

Going eco isn’t just about making a healthy product. It’s about maintaining the land in such a way that it can be used to produce healthy and sustainable products for generations, without having an adverse effect on the local environment.

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